Time To Be Proud is an independent record label, based in Belfast Northern Ireland releasing local alternative music from the past to the present.

The label came into existence in 2011 as an offshoot from THE IMMORTAL RECORDING PROJECT which had begun in the early 1990’s releasing albums and singles from a diverse range of acts; Terri Hooley, Emily Ryder, Leslie Rich and The Rocket Soul Choir, Jude, Jerkin Crocus and The Sabrejets.

Time To Be Proud is still as diverse as its predecessor and continues to release the best in local independent music new and old. 

Northern Ireland music has always been great no matter what musical spectrum it comes from. Time To Be Proud Records is here to help those bands who want to move up to the next level.

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